Undon’t

Undont

Because of the importance of building an online presence, naming a new company means creating an identity that hasn’t already been registered as a domain name, which explains some of the (in our humble opinion) downright goofy and contrived names that pop up. For a tech-tutorial website concept focused on graphics software, B Plus C … Continued …

Unexpected places for critical and creative thought

You’ve got a deadline staring you in the face, and the ideas you need to finish a proposal or project have vacated your conscious mind. The more desperately you need to finish something, the more your ability to brainstorm can seem to dry up. And then you hop in the shower, onto the treadmill, or … Continued …

Annual Appeal cards

Crown Hill Heritage Foundation

The third-largest non-governmental cemetery in the United States occupies 555 acres in the heart of Indianapolis. Founded in 1863 as a not-for-profit institution, Crown Hill Cemetery relies on its Heritage Foundation, also not for profit, to preserve and restore the historic treasures on its grounds. The Heritage Foundation calls on B Plus C Communications for … Continued …

Master Plan outreach

Crown Hill Heritage Foundation

Crown Hill Cemetery embarked on a Master Plan to support this historic not-for-profit institution’s restoration, preservation, and community-partnership needs. Following up on the opportunities and challenges of this document, the Crown Hill Heritage Foundation used direct mail to reach its donor audience with a message about the cemetery’s origins. Titled “From Strawberry Hill to Crown … Continued …

Phoenix Theatre

Phoenix Theatre

The Phoenix Theatre, an Actors’ Equity member institution, presents diverse plays, including recent Broadway hits (which it’s often the first Midwest theatre to stage) and new works by Hoosier playwrights. It mounts productions on two stages in a renovated church that’s been its home since 1988. Faced with ongoing needs for updates to its physical … Continued …

Girl Scouts of Central Indiana

Girl Scouts of Central Indiana

Girl Scouts of Central Indiana provides organizational leadership for girls and adults in a large number of Hoosier counties: 35, at the time GSCI embarked on a capital campaign to replace its longtime office space with a building more suited to its mission and its people. B Plus C Communications researched, wrote, and designed a … Continued …

On Your Level Youth Project

On Your Level Youth Project

Through media, multimedia, and in-person experiences aimed at teen audiences, On Your Level Youth Project promotes communication and understanding in a diverse world. B Plus C Communications created a logo that symbolizes the not-for-profit group’s message of bridging gaps among genders, races, and belief systems.