Undon’t

Undont

Because of the importance of building an online presence, naming a new company means creating an identity that hasn’t already been registered as a domain name, which explains some of the (in our humble opinion) downright goofy and contrived names that pop up. For a tech-tutorial website concept focused on graphics software, B Plus C … Continued …

Phoenix Theatre digital illustrations

Phoenix Theatre

Renowned for staging plays that tackle sensitive themes and subject matter, the Phoenix Theatre is one of only a few Actors Equity member institutions in Indiana. For the covers of a fundraising brochure designed to assist the Phoenix in renovating its facility and meeting other fiscal needs, B Plus C Communications created a pair of … Continued …

Annual Appeal cards

Crown Hill Heritage Foundation

The third-largest non-governmental cemetery in the United States occupies 555 acres in the heart of Indianapolis. Founded in 1863 as a not-for-profit institution, Crown Hill Cemetery relies on its Heritage Foundation, also not for profit, to preserve and restore the historic treasures on its grounds. The Heritage Foundation calls on B Plus C Communications for … Continued …

Crown Hill Heritage Foundation

Crown Hill Heritage Foundation

One of the most famous memorials within the 555 acres of Crown Hill Cemetery, the third-largest non-governmental cemetery in the U.S., honors Mary Ella McGinnis, who died on August 6, 1875, at the age of six. If you stand in just the right spot at the right time of day, her statue appears to return … Continued …

Thurston Springer logo revision

Thurston Springer Miller Herd & Titak

B Plus C Communications analyzed our client Thurston Springer’s logo, which required either four or five spot colors to print, including light gold, dark gold, dark blue, black, and an opaque white ink behind it when it appeared on dark backgrounds. We knew we could lower our client’s printing costs by reducing the number of … Continued …

Master Plan introduction

Crown Hill Heritage Foundation

In consultation and coordination with strategic partners in its community, the not-for-profit Crown Hill Heritage Foundation completed a Master Plan designed to anticipate rather than react to fundraising needs for historic Crown Hill Cemetery. B Plus C Communications created a direct-mail campaign addressing the goals of planned support and seeking donor engagement. The campaign included … Continued …

Indiana Dental Association dental product photograph

Indiana Dental Association

This product photograph accompanied an article in the quarterly magazine published by the Indiana Dental Association. The original image cropped off part of the top and one end of the sealed package, which sets crooked against a gradient background. B Plus C Communications removed all four components of the image from the background, rebuilt the … Continued …